Bicester Village will be so much more than the average Jimmy Choo and Matthew Williams this easter. The British Fashion Council has started a new initiative to promote Britain’s hottest and brightest designers. The BFC will install a pop up store in the famous designer outlet village, showcasing some of the most talented designers, such as Erdem, Hannah Marshall, Mark Fast, Preen and Todd Lynn. Visitors will be able to purchase ‘key fashion pieces’ at a whopping 50% discount. I have a feeling this trip down Oxford is going to hurt our purses!
There’s yet no news on how the shop is going to look like or what items will customers be able to purchase. Let’s keep our fingers crossed and wish that these pieces will boast a 50% price tag on the rails?
The shop opens on the 31st March until the 7th May.
Comprehensive list of designers to showcase at Bicester Village: